First came the video of strangers kissing for the first time that turned out to be staged, which wasn’t such a bad thing because its message was accepted by the public.
Then came the endless parodies of people (and animals) licking, fist bumping and shouting abuse at each other for the first time (don’t forget the one where people gave handjobs to a stranger for the first time. Good foley work! — or did they really do it??).
Now comes the real deal. Twenty eight New Yorkers assemble in a Union Square loft and kiss for the first time. It’s awkward, sweet, funny, sad, weird, but most of all, real(er than the previous ones).