Change Your Shoes is an app that traces the origins of one’s shoes to help eliminate 21st-century slavery and global pollution, and this amazing video shows exactly what it’s about.
What’s amazing about it, of course, is the fact that this video portrays an iPhone, a product also associated with work exploitation and pollution. Let’s not mention the rest of the technologies associated with the function of this app — they all have dirty traces.
Emotional porn! Blatant, pretentious, and not cutting it. To tackle today’s problems something more substantial and clever is needed.
From the bays of Pearl Coast,
Fish a ton of oysters, strike a shiny pearl.